New · Headwear
$30
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Where your 10% goes
Every order supports recovery and prevention of substance use disorder through Herren Project. Together that is recovery housing, prevention resources in schools, and people finding support.
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supports recovery and prevention of substance use disorder through Herren Project.
The Mission
Premium streetwear born in a jail cell and mended by faith. Every piece is founder-designed for anyone fighting their way out of the dark. Proof that no matter how far you have fallen, you are never beyond God's reach.
Read the full story →A Message From The Founder
A message from our founder on the mission behind every order — and exactly where your 10% goes.
“who comforts us in all our troubles, so that we can comfort those in any trouble with the comfort we ourselves receive from God.”
2 Corinthians 1:4
Some announcements are just news. This one is a receipt. NVUS Hearts — say it 'envious' — was built on the other side of a bottom, by a founder who knows the exact weight of a second chance. So when it came time to put the brand's money where its mission has always been, there was no list to scroll. Keith went straight to the people already doing the work he had lived: Herren Project. As of today, it is official. We are partners.
10% of every order supports recovery and prevention of substance use disorder through Herren Project.
Be the first to hear about new drops, exclusive offers, and stories of faith from our community. Plus, get 10% off your first order.

10% of every order supports recovery and prevention of substance use disorder through Herren Project.
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